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Details
Contact Person:
Ms. Gaëlle Blanc
E-mail:
Send RFQ
Address:81, rue de la République
City:Lyon
Postal Code:
69002
Country:
France
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Phone:+33 (0)478 429 178
Fax:+33 (0)472 402 415
Standards:
Memberships:
ESOMAR
Number of employees:
20
Number of interviewers:
1200
Founded in:
1992
Language of communication:
English French
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Description
AD'HOC research is a full service company working with clients across all consumer, trade, financial, industrial, services and public sector markets.
AD'HOC has two offices in France and works at national and international levels.
30% of our researches are carried out for American and European research institutes.
Facilities:
- Telephone interviewing from central telephone unit (40 CATI positions).
- CAPI/CAWI.
- Hall-test facilities.
- Focus group facilities with one-way mirror.
- On line studies.
- In-house tabulations.
AD'HOC combines competitiveness, quality and short delivery times. Our team of fieldwork professionals is committed to a policy of rigour and total transparency at each step of the production process. Fieldwork is permanently supervised and monitored by strict procedures.
Research expertises:
- Concept/product tests/Taste tests.
- Pricing tests.
- Packaging tests.
- Advertising and communications research.
- Market segmentation and positioning studies.
- Customer satisfaction and mystery shopper research.
- Attitude & usage studies.
- Tracking studies.
Research conducted in
- Algeria
- Andorra
- Argentina
- Australia
- Austria
- Belgium
- Brazil
- Bulgaria
- Canada
- China
- Croatia
- Czech Republic
- Denmark
- Egypt
- Finland
- France
- Germany
- Greece
- Guyana
- Hong Kong
- Hungary
- India
- Ireland
- Israel
- Italy
- Japan
- Korea, South
- Luxembourg
- Mexico
- Monaco
- Morocco
- Netherlands
- New Zealand
- Norway
- Poland
- Portugal
- Romania
- Russia
- Slovakia
- Slovenia
- South Africa
- Spain
- Sweden
- Switzerland
- Tunisia
- Turkey
- Ukraine
- United Kingdom
- United States
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Diversified Financials
- Energy
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Materials
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Real Estate
- Retailing
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Commercial Eye Tracking Research
- Concept Testing
- Consumer Research
- Coolhunting
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Distributional Channel Audits
- Internet Strategic Intelligence
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Sales Forecasting
- Segmentation Research
- Store Audit
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
- Viral Marketing Research
Research Methods
- CAPI
- CATI
- CAWI
- Ethnography
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- Online Focus Groups
- PAPI
- Recruiting
Sample studies, research reports
