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Details
Contact Person:
Mr. H. Aftab Ahmad
E-mail:
Send RFQ
Address:13-H
Gulberg II
City:Lahore
Postal Code:
54660
Country:
Pakistan
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Phone:+92-42-35817191
Fax:+92-42-35817198
Standards:ESOMAR
Memberships:
ESOMAR, MRS-UK, AMA
Number of employees:
40
Number of interviewers:
250
Founded in:
1983
Language of communication:
English
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Description
Full Service Marketing Research Organization. Offer both Qualitative & Quantitative researches. Also offer Brand Health Tracking. We have our own FGD facilities in Karachi & Lahore with viewing room. In-house moderators conduct FGDs & IDIs. Have access to urban and rural markets.
Research conducted in
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Diversified Financials
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Household & Personal Products
- Insurance
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Real Estate
- Retailing
- Telecommunication Services
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Concept Testing
- Consumer Research
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Segmentation Research
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
Research Methods
- CAPI
- CATI
- Desk Research
- Ethnography
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online Focus Groups
- PAPI
Sample studies, research reports
