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Details
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Address:Room 310 Dawang Office Building
Block 13 No.12 Xi Da Wang Road,Chaoyang District
City:Beijing
Postal Code:
100124
Country:
China
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Phone:+86 10 85893893
Fax:+86 10 85894527
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Founded in:
2007
Language of communication:
English Chinese
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Description
AMC is a media and market research company. We provide integrated consumer data which enables marketers to directly see the cause-and-effect connections between market behaviors such as media habits, advertising exposure, brand choice and shopping behavior. We also pre-test advertising, monitor brand communication campaigns and provide media usage consultancy and training. AMC is headquartered in Hong Kong and has an office in Beijing . The company's activities are currently focused on mainland China .
Research conducted in
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Commercial Services & Supplies
- Media
Research Types
- Advertising Research
- Brand Name Testing
- Business-to-business
- Children / Youth's Research
- Commercial Eye Tracking Research
- Concept Testing
- Consumer Research
- Copy Testing
- Customer Satisfaction Studies
- Marketing Effectiveness and Analytics
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
Research Methods
- CAPI
- CATI
- Desk Research
- Focus Groups
- In-depth Interviews
- Recruiting
Sample studies, research reports
