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Details
Contact Person:
Mrs. Lindsay Hall
E-mail:
Send RFQ
Address:121 Zen Drive
Ballito
City:KZN
Postal Code:
4420
Country:
South Africa
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Phone:+27(0) 83 684 0660
Fax:+
Standards:
Memberships:
Number of employees:
Number of interviewers:
Founded in:
2005
Language of communication:
English
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Description
Baobab Qualitative Research and Consultancy offers the full specturm of qualitative research options (advertising, brand positioning, packaging, etc.) and data collection methods. Baobab services bluechip clients locally (e.g. Unilever), and co-odrinates multi-country studies on behalf of local clients. Baobab is sought out by several global research agencies to partner on their multi-country projects, conducting the South African fieldwork and reporting (e.g. Sadek Wynbery Milward Brown, Flamingo International, Headlight Vision).
Baobab Qualitative Research and Consultancy also specialises in shopper research.
Research conducted in
- India
- Kenya
- Saudi Arabia
- South Africa
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Banks
- Food, Beverage & Tobacco
- Household & Personal Products
- Insurance
- Retailing
- Telecommunication Services
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Buyer Decision Processes Research
- Children / Youth's Research
- Concept Testing
- Consumer Research
- Copy Testing
- New Product Development
- Positioning Research
- Segmentation Research
Research Methods
- Desk Research
- Focus Groups
- In-depth Interviews
- Recruiting
- shopper research
Sample studies, research reports
