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Details
Contact Person:
Marwan Masoud
E-mail:
Send RFQ
Address:Olaya
City:Riyadh-Saudi Arabia
Postal Code:
52987
Country:
Saudi Arabia
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Phone:+9661-4038864
Fax:+9661-4038864
Standards:ESOMAR
Memberships:
ESOMAR-MADISON WHO'S WHO
Number of employees:
10
Number of interviewers:
250
Founded in:
2002
Language of communication:
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Description
BZNS Avenue / Research Division
BZNS Avenue is a PR & Marketing Solutions Company with an Independent Research Division established with a long-standing research experience in Saudi Arabia (23 years). Our Research team comprises of fully trained research workers, field workers, Moderators and Analyses
Our strength comes from understanding clients’ needs and mapping our research program to provide comprehensive and to date information that is precise and actionable. We together bring an experience of research relating to all major industry sectors.
We have carried out different types of research works involving different research approaches both in qualitative and quantitative fields. We have carried out Focus Groups, one-to-one surveys, in-depth interviews and cross-country quantitative interviews with different cross section of societies.
Given the fact that half of the target market comprises of females in this market and due to cultural restrictions of gender interaction, we have a team of women workers supporting our research team to interact with women respondents and interview panelists.
Moreover, we have a homogenous mix of workers across the breadth of Saudi Arabia to carry out a representative research in the main cities of the kingdom. We have complete arrangements to conduct our researches in both Arabic and English, which complete our research efficiencies.
? Quantitative / Qualitative
• Focus Groups
• In Depth Interviews
• Intercept Studies
• Desk Research
• Quantitative Questionnaires
• Customer satisfaction
• Concept / product testing
• Mystery Shopping
• Media Advertising campaigns Evaluations
• U & A Studies (usage & attitudes)
• Media Tracking
Research conducted in
- Bahrain
- Egypt
- Jordan
- Lebanon
- Oman
- Qatar
- Saudi Arabia
- United Arab Emirates
- Yemen
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Retailing
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Commercial Eye Tracking Research
- Concept Testing
- Consumer Research
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Segmentation Research
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
- Viral Marketing Research
Research Methods
- CATI
- Desk Research
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- Recruiting
Sample studies, research reports
