CBC Marketing Research

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Profile last updated:3/1/2010 7:31:56 PM

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Details
Contact Person: Mr. Peter Bachmann
E-mail: Send RFQ
Address:CBC Building 49a Wuyi Road
City:Shanghai
Postal Code: 200050
Country: China 		Phone:+86 21 5155 2000
Fax:+86 21 5155 2099
Standards:ESOMAR, ISO 9001:2000
Memberships: ESOMAR, AIMRI, MRA, AMA, VSMS, CMRA
Number of employees: 100
Number of interviewers: 1,000
Founded in: 1995
Language of communication: English German French, Chinese, Japanese
Description
CBC Marketing Research is an efficient and fast expanding Swiss Marketing Research Group with operations in Switzerland, China, Hong Kong, India and co-operations in Japan with CBC Creative Assist and in Russia with CBC Validata.

Since its inception in 1995 the company has grown to over 100 full-time research specialists and project managers as well as over 1,000 well-trained and experienced interviewers. Our facilities are equipped with over 275 CATI Stations and 7 Focus Group Rooms with state-of-the-art technology for recording, video streaming and simultaneous translation.

CBC Marketing Research is the preferred provider of global CATI interviewing and fieldwork to a large number of International research clients since many years.
Research conducted in
  • China
  • India
  • Japan
  • Switzerland
  • Central Europe
  • East Europe
  • Far East
  • North Europe
  • South East Europe
  • South Europe
  • West Europe
Offered Services
  • Analysis
  • Consulting
  • Fieldwork
Market sectors
  • Automobiles and Components
  • Banks
  • Consumer Durables and Apparel
  • Consumer Services
  • Energy
  • Food, Beverage & Tobacco
  • Health Care Equipment & Services
  • Pharmaceuticals, Biotechnology & Life Sciences
Research Types
  • Advertising Research
  • Brand Equity Research
  • Brand Name Testing
  • Business-to-business
  • Buyer Decision Processes Research
  • Children / Youth's Research
  • Concept Testing
  • Consumer Research
  • Copy Testing
  • Customer Satisfaction Studies
  • Internet Strategic Intelligence
  • Marketing Effectiveness and Analytics
  • New Product Development
  • Sales Forecasting
  • Segmentation Research
  • Test Marketing
  • Tracking Studies
Research Methods
  • CAPI
  • CATI
  • CAWI
  • Desk Research
  • Ethnography
  • Focus Groups
  • In-depth Interviews
  • Mail
  • Mystery Shopping
  • Online
  • Online Focus Groups
  • PAPI
  • Recruiting
Sample studies, research reports
Study titleLanguage
Consumption Survey China English