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Details
Contact Person:
Ms. Raeleen Armstrong
E-mail:
Send RFQ
Address:6-10 The Strand
Takapuna
City:Auckland
Postal Code:
0622
Country:
New Zealand
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Phone:+649 919 9200
Fax:+649 919 9201
Standards:
Memberships:
ESOMAR, NZMRS
Number of employees:
150
Number of interviewers:
Founded in:
1981
Language of communication:
English
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Description
Our Mission: Insight and Inspiration
Insight is what you expect from a market research company. Insight on how to optimise your marketing spend, either by saving money or by getting more from your existing spend. Or insight on your brand – something you’ve never seen before but is so critical to your brand going forward. An insight about your brand that has you thrilled with its potential.
Insights can be inspirational in themselves. But inspiration at Colmar Brunton means something extra. We’re talking about ideas, about creativity, building strong brands and revealing what the future could be in your market.
Research conducted in
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Concept Testing
- Consumer Research
- Coolhunting
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Distributional Channel Audits
- Internet Strategic Intelligence
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Sales Forecasting
- Segmentation Research
- Store Audit
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
- Viral Marketing Research
Research Methods
- CAPI
- CATI
- Desk Research
- Ethnography
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- Online Focus Groups
- Recruiting
Sample studies, research reports