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Details
Contact Person:
Mr. Rui Azinheiro
E-mail:
Send RFQ
Address:Rua Castilho, 57 - 1º Esqº.
City:Lisbon
Postal Code:
1250-068
Country:
Portugal
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Phone:+351.213849010
Fax:+351.213849039
Standards:
Memberships:
ESOMAR
Number of employees:
14
Number of interviewers:
60
Founded in:
2004
Language of communication:
English French Portuguese
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Description
Consulmark is a full service market research agency, operating at the quantitative and qualitative levels, offering high-quality fieldwork, analysis and reporting.
Mission: To offer specialised service, designing tailor made projects, contributing with insights to the strategic planning of companies and institutions.
Performance Levels:
- differentiated adequated methodological approaches
- creative forms of analysis and interpretation
- strategic advice (business intelligence)
Scope of Activity:
- Completion of projects nationwide and African countries;
- Co-ordination of international projects on behalf of local clients;
- Participation in international projects.
Analysis/Interpretation Methods:
- Quantitative (Multivarite analysis): conjoint/trade-off; clusters; correspondence; pricing; satisfaction matrix
- Qualitative: content, holistic, semiotic analysis by a specialised qualitative team with a vast experience in the most modern perspectives
Consulmark is the brand registered for Consulmark2 - Estudos de Mercado e Trabalho de Campo,Lda.
Research conducted in
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Diversified Financials
- Energy
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Materials
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Real Estate
- Retailing
- Semiconductors & Semiconductor Equipment
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Concept Testing
- Consumer Research
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Distributional Channel Audits
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Sales Forecasting
- Segmentation Research
- Store Audit
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
Research Methods
- CATI
- CAWI
- Desk Research
- Ethnography
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- PAPI
- Recruiting
Sample studies, research reports
