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Details
Contact Person:
Mr. William mollah
E-mail:
Send RFQ
Address:Ukulima Co-operative house
P.O.Box 67200
City:Nairobi
Postal Code:
00200
Country:
Kenya
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Phone:+254 20 218354 /317709
Fax:+254 20 317538
Standards:ISO. Esomar
Memberships:
Esomar & MRS, Samra
Number of employees:
20
Number of interviewers:
up to 500
Founded in:
2004
Language of communication:
English Kiswahili & French
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Description
Consumer Options Ltd is one of the fastest growing research companies in East Africa
The Company currently operates in Nairobi, Kampala and Dar-es-salaam with ability to operate Pan African, through affiliate companies. Consumer Options Ltd brings into the sector, knowledge, expertise and experience by a special team of seasoned researchers with a lot of passion for consumers, brands, products and your business.
Consumer Options is an indigenous company offering service with local flavor in each country of service. Many of the employees have been trained by multi-nationals thus the excellence in services offered.
We provide simple but actionable recommendations that serve to de-mystify research findings, as well as provide impactful and user friendly reports.
The company applies new approaches to research that extend beyond the conventional ways. This is done by adopting methodologies like ethnography, semiotics, observations, and participatory urban and rural appraisal. We apply cultural influences in the way that we do research through specific tools developed for this purpose thus making a difference in the offer.
We are flexible and give good value for the best price in the industry in today’s hard economic times. Our service is personalized and we provide dedicated director involvement on each project thus enhancing the quality of work provided.
Research conducted in
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Diversified Financials
- Energy
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Materials
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Real Estate
- Retailing
- Semiconductors & Semiconductor Equipment
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Commercial Eye Tracking Research
- Concept Testing
- Consumer Research
- Customer Satisfaction Studies
- Distributional Channel Audits
- Internet Strategic Intelligence
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Sales Forecasting
- Segmentation Research
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
Research Methods
- CATI
- Desk Research
- Ethnography
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- Online Focus Groups
- PAPI
- Recruiting
Sample studies, research reports
