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Profile last updated:11/8/2010 4:14:52 AM

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Details
Contact Person: Ms. Madhurima Mazumdar
E-mail: Send RFQ
Address:
City:Kolkata
Postal Code:
Country: India
Phone:+91-33-24166891
Fax:+91-33-24164434
Standards:Esomar
Memberships: Esomar, MRSI, ICC, BNCCI
Number of employees: 100+
Number of interviewers: 500+
Founded in: 1999
Language of communication: English
Description
One of the largest and individually owned market research and field management services company based in India. In the recent past we had worked for our valuable international clients in the folloing countries apart from India.

They are - Pakistan, Bangaldesh, sri Lanka, Thailand, Indonesia, Korea, China, Malaysia, UAE, Egypt, KSA,Turkey etc.

We offer all types of market research activities, both field and full service.
Research conducted in
  • Africa
  • Far East
  • Middle East
Offered Services
  • Analysis
  • Consulting
  • Fieldwork
Market sectors
  • Automobiles and Components
  • Banks
  • Commercial Services & Supplies
  • Consumer Durables and Apparel
  • Consumer Services
  • Diversified Financials
  • Food & Staples Retailing
  • Food, Beverage & Tobacco
  • Health Care Equipment & Services
  • Household & Personal Products
  • Insurance
  • Media
  • Pharmaceuticals, Biotechnology & Life Sciences
  • Real Estate
  • Retailing
  • Software & Services
  • Technology Hardware & Equipment
  • Telecommunication Services
  • Utilities
Research Types
  • Advertising Research
  • Brand Equity Research
  • Brand Name Testing
  • Business-to-business
  • Buyer Decision Processes Research
  • Children / Youth's Research
  • Commercial Eye Tracking Research
  • Concept Testing
  • Consumer Research
  • Copy Testing
  • Customer Satisfaction Studies
  • Demand Estimation
  • Distributional Channel Audits
  • Internet Strategic Intelligence
  • Marketing Effectiveness and Analytics
  • New Product Development
  • Positioning Research
  • Price Elasticity Testing
  • Sales Forecasting
  • Segmentation Research
  • Store Audit
  • Test Marketing
  • Tracking Studies
  • Usage & Attitude Studies
Research Methods
  • CAPI
  • CATI
  • CAWI
  • Desk Research
  • Ethnography
  • Focus Groups
  • In-depth Interviews
  • Mail
  • Mystery Shopping
  • Online
  • PAPI
  • Recruiting
Sample studies, research reports