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Details
Contact Person:
Mr. David Carpenter
E-mail:
Send RFQ
Address:C 11 Megan One
Jalan Tun Razak
City:Kuala Lumpur
Postal Code:
50100
Country:
Malaysia
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Phone:+60321629798
Fax:+
Standards:
Memberships:
ESOMAR
Number of employees:
15
Number of interviewers:
Founded in:
2001
Language of communication:
English Chinese, Malay,German
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Description
Firestar is a specialist qualitative research consultancy covering Asia Pacific
Research conducted in
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Consumer Durables and Apparel
- Consumer Services
- Food, Beverage & Tobacco
- Household & Personal Products
- Insurance
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Retailing
- Technology Hardware & Equipment
- Telecommunication Services
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Consumer Research
- Coolhunting
- Copy Testing
- New Product Development
- Positioning Research
- Segmentation Research
- Usage & Attitude Studies
- Viral Marketing Research
Research Methods
- Ethnography
- Focus Groups
- In-depth Interviews
- Online Focus Groups
Sample studies, research reports
