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Details
Contact Person:
Ms. Marianne Krüger
E-mail:
Send RFQ
Address:Stühmeyerstr. 16
City:Bochum
Postal Code:
44787
Country:
Germany
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Phone:++49 (0)234 - 5074 - 0
Fax:++49 (0)234 - 5074 - 199
Standards:ADM
Memberships:
BVM, ESOMAR
Number of employees:
60
Number of interviewers:
3.100
Founded in:
1977
Language of communication:
German English
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Description
Foerster & Thelen Marktforschung Feldservice GmbH has been conducting fieldwork nationwide in the areas of market research and opinion polling since 1977. We have 60 full time staff and approximately 3,100 interviewers working for us on a continuous basis.
With our field force of 3,100 interviewers, we offer nationwide data collection
services. Our portfolio includes quantitative and qualitative services ranging from
exploratory research to fully standardized interviews.
* Home-Use-Tests (Product Tests), especially in the area of food, drink, washing powder / home care products and cosmetic care products.
* Research with large sample sizes (Random Route, Address-Random, and Quota- Studies (on paper or via CAPI).
* Point-of-Sale Surveys (also conducted via CAPI).
* Telephone Interviews (Our Bochum CATI centre comprises 85 CATI stations).
* Mystery Shopping-Surveys.
* Data Collection in the Retail Sector by means of handheld Scanning Devices
* Nationwide Central Location Tests through Foerster & Thelen Teststudio GmbH and Dr. Haspel & Partner Teststudio GmbH
* Panel creation and management - including online panels through webfrager GmbH
* Conduction and coordination of Multi Country data collection through the F+T Group
In 1990 - as a consistent addition to given areas of operation - we founded our qualitative subsidiary company Foerster & Thelen Teststudio GmbH with central locations in Bochum, Hanover and Düsseldorf. In 1993 we established our subsidiary company Dr. Haspel & Partner Teststudio GmbH with central locations and CATI centres in Berlin and Dresden.
Our subsidiary „webfrager GmbH" is our proprietary German online panel and renowned for high quality online research in Germany. In 2005 Foerster & Thelen opened a branch office in Vienna, Austria, further expanding its already strong position in the German speaking regions.
In 2007 Foerster & Thelen acquired shares in Rosenthal Research - a data collection agency specialized in international fieldwork with offices in Barcelona and Buenos Aires.
Simultaneously, Foerster & Thelen founded its Trademark F+T Group serving as the umbrella organization and combined presentation/communication platform for Foerster & Thelen and its subsidiary companies.
Research conducted in
Offered Services
Market sectors
Research Types
Research Methods
- CAPI
- CATI
- CAWI
- Ethnography
- Focus Groups
- In-depth Interviews
- Mystery Shopping
- Online
- PAPI
- POS
- POS retail measurement
- Random route
- Recruiting
- retail audits
Sample studies, research reports
