Details
Contact Person:
Mr. Thong Tuong Tuan
E-mail:
Send RFQ
Address:99 Nguyen Cuu Van, Binh Thanh District
96 Nguyen Cuu Van, Binh Thanh District
City:HCMC
Postal Code:
Country:
Vietnam
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Phone:+84 8 35142584
Fax:+84 8 35142585
Standards:ISO 20252 certified by British Standard Institute
Memberships:
Esomar, AMA, MRA
Number of employees:
+100
Number of interviewers:
800
Founded in:
2002
Language of communication:
English
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Description
Mr. Tuong Tuan Thong is the country representative of ESOMAR.
FTA Market Research Vietnam is a research agency that applies the highest market research quality standard ISO 20252: 2006. We are amongst the first set up research agencies in Vietnam with nearly 100 researchers including psychologists, moderators, anthropologists, statisticians, ex-marketers, and marketing consultants.
We offer world class standard facilities for research operation including: (a) traditional, online, video conferencing FGD, (b) CATI, (c) in house CLT/ gang survey/ STM studio, (d) door to door household block sampling system for face to face random interviews
FTA research & consultant – “excel with world class research & brand strategy expertise, which is uniquely powered by strategic understanding of clients and clients’ business”.
Research conducted in
- Cambodia
- China
- Hong Kong
- India
- Laos
- Myanmar
- Vietnam
- Middle East
- North America
- North Europe
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Real Estate
- Retailing
- Telecommunication Services
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Concept Testing
- Consumer Research
- Copy Testing
- Customer Satisfaction Studies
- Distributional Channel Audits
- Internet Strategic Intelligence
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Sales Forecasting
- Segmentation Research
- Store Audit
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
Research Methods
- CATI
- CAWI
- Desk Research
- Ethnography
- Focus Groups
- In-depth Interviews
- Mystery Shopping
- PAPI
Sample studies, research reports
