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Details
Contact Person:
Mrs. Eva Caspary
E-mail:
Send RFQ
Address:Große Friedberger Str.33-35
City:Frankfurt am Main
Postal Code:
60313
Country:
Germany
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Phone:+49-69-9563660
Fax:+49-69-95636611
Standards:
Memberships:
Esomar
Number of employees:
10
Number of interviewers:
20
Founded in:
1999
Language of communication:
German English French
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Description
Insight Europe is a full-service research agency based in Germany´s finance and business capital Frankfurt and specialised in the field of European Marketing Research and Consulting.
The Insight Europe team is lead by Jeanne Carré (M.A. Sociology and Cultural Anthropology, France and Germany) and Eva Caspary (M.S., Management and Marketing, France - MBA, USA).
The special focus of Insight Europe lies within the field of qualitative research in business-to-business and end-consumer markets. The institute is equipped with its own focus group facility with one-way mirror.
Research conducted in
- France
- Germany
- Italy
- Spain
- United Kingdom
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Energy
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Retailing
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Concept Testing
- Consumer Research
- Copy Testing
- Customer Satisfaction Studies
- New Product Development
- Positioning Research
- Segmentation Research
- Usage & Attitude Studies
Research Methods
- Ethnography
- Focus Groups
- In-depth Interviews
- Online Focus Groups
- Recruiting
Sample studies, research reports
