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Details
Contact Person:
Kais BEN AMAR
E-mail:
Send RFQ
Address:21, rue El Jahedh
El Menzah 1
City:Tunis
Postal Code:
1004
Country:
Tunisia
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Phone:+216 71 750 337 / 216 71 750 570
Fax:+216 71 752 177
Standards:ESOMAR / ISO 9001
Memberships:
ESOMAR / Groupe Institut El Amouri
Number of employees:
25
Number of interviewers:
200
Founded in:
1974
Language of communication:
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Description
Established in 1974, EL AMOURI INSTITUTE is a private agency dedicated to market research, training and recruitment. It is the pioneer in this field in Tunisia and Africa.
Our studies, carried out consumer, media and business research, are conducted by quality-driven professionals with a strong understanding of the cultural aspects of Tunisian and Arabic countries. We are working for the major international firms, as well as the local clients.
EL AMOURI INSTITUTE has made over the years a reputation based on the scientific rigor of its approach and the competence of its consultants. It is one of the most respected Market Research agencies in the region for its independence and the top quality of its action-oriented services.
Research conducted in
- Algeria
- Libya
- Morocco
- Tunisia
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Diversified Financials
- Energy
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Retailing
- Social studies
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Commercial Eye Tracking Research
- Concept Testing
- Consumer Research
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Distributional Channel Audits
- Internet Strategic Intelligence
- Marketing Effectiveness and Analytics
- Mystery shopping
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Sales Forecasting
- Segmentation Research
- Store Audit
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
- Viral Marketing Research
Research Methods
- CATI
- Desk Research
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- PAPI
- Recruiting
Sample studies, research reports
