|
|
This agency has not been rated yet
0 out of
5 based on
0 ratings.
|
Details
Contact Person:
Mr. Bálint Kátay
E-mail:
Send RFQ
Address:Thaly Kálmán 39.
City:Budapest
Postal Code:
1096
Country:
Hungary
|
Phone:+36-1-476-7600
Fax:+36-1-476-7601
Standards:ISO9001, ISO20252
Memberships:
ESOMAR
Number of employees:
70
Number of interviewers:
500+
Founded in:
1991
Language of communication:
English
|
Description
Ipsos Media, Advertisement, Market, and Opinion Research Institute, founded in 1990, is a dominant player in the Hungarian economic and social research industry. The company has followed the development of the Hungarian economy and has gradually broadened its portfolio beyond political and social research. Being one of the market leaders Ipsos Insitute today offers its clients market, advertising, public opinion, media and telecommunication research services that meet their requirements. The outstanding performance of the company is well reflected by the dynamic growth of revenues, which have doubled in the past five years. The branded research products and the customized survey methods provide optimal solutions for all market and social participants. The main driver of the dynamic progress of the past years has been the highly qualified expert team planning and executing the researches of Ipsos Insitute that meet the research requirements of the clients by applying internationally or locally developed world standard methods.
Research conducted in
- Central Europe
- East Europe
- South East Europe
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Diversified Financials
- Energy
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Materials
- Media
- Real Estate
- Retailing
- Semiconductors & Semiconductor Equipment
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Commercial Eye Tracking Research
- Concept Testing
- Consumer Research
- Coolhunting
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Distributional Channel Audits
- Internet Strategic Intelligence
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Sales Forecasting
- Segmentation Research
- Store Audit
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
- Viral Marketing Research
Research Methods
- CAPI
- CATI
- CAWI
- Desk Research
- Ethnography
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- Online Focus Groups
- PAPI
- Recruiting
Sample studies, research reports
