Details
Contact Person:
Paul Slatin
E-mail:
Send RFQ
Address:77 Maunganui Rd
PO Box 4390
City:Mount Maunganui
Postal Code:
3116
Country:
New Zealand
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Phone:+006475756900
Fax:+006475756446
Standards:MRSNZ
Memberships:
Market Research Society of New Zealand
Number of employees:
100+
Number of interviewers:
70+
Founded in:
1993
Language of communication:
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Description
Key Research is a full-service international research practice based in New Zealand. We have 18+ years experience in market and social research, and we have a number of exclusive research tools available, including MOSTER (MOnitoring Satisfaction To Ensure Retention).
Our principals and research executives bring research expertise at local, regional, national and international level in a broad range of industry sectors including infrastructure, utilities, finance and insurance, agribusiness, professional services and consumer products. They are able to demonstrate our distinctive methodologies in brand monitoring, reputation management, and satisfaction monitoring - or they will tailor a research project specifically for your needs.
If you are on a growth path or seeking serious business improvement you will need to learn more about your industry's future, the opportunities available in your region and worldwide, and the key drivers of your customers' and potential customers' decision making and purchasing behaviour.
Key Research has a solid reputation for bringing the best added value insight to market research. We are the company that unlocks business knowledge and advantage.
Research conducted in
- Central Europe
- East Europe
- Far East
- Middle East
- North Europe
- Oceania
- South East Europe
- South Europe
- West Europe
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Banks
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Energy
- Food, Beverage & Tobacco
- Household & Personal Products
- Insurance
- Materials
- Pharmaceuticals, Biotechnology & Life Sciences
- Retailing
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Community aspirations and satisfaction
- Consumer Research
- Customer Satisfaction Studies
- Government policy
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Sales Forecasting
- Segmentation Research
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
Research Methods
- CAPI
- CATI
- Desk Research
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- PAPI
- Recruiting
Sample studies, research reports
