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Details
Contact Person:
Ms. Misha Dhiman
E-mail:
Send RFQ
Address:Level 15
Eros Corporate Tower Nehru Place
City:New Delhi
Postal Code:
110019
Country:
India
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Phone:+91 011 32079175
Fax:+91 011 42235222
Standards:
Memberships:
AQR
Number of employees:
125
Number of interviewers:
2500
Founded in:
2000
Language of communication:
English
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Description
When you check the local weather forecast, you’re conducting market research. – When you ask a customer what they are looking for you’re conducting market research. – When you check the thermostat in your home, you’re conducting market research. ---The key take away is that you’re engaged in these activities for a specific purpose.—And when you have a specific purpose we are there to help you.
Our strategic services cover primary and secondary research.
Provide a full service in business research ranging from corporate image study, consumer studies like branding and advertising, ad hoc surveys to conduct product testing and development, ethnography research, from processed food to personal computers, from cigarettes to cell phones, from automotive to personal care, from healthcare to sports goods, from agricultural to industrial,----you just name it and we have researched that sector.
Research conducted in
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Diversified Financials
- Energy
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Materials
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Real Estate
- Retailing
- Semiconductors & Semiconductor Equipment
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Commercial Eye Tracking Research
- Concept Testing
- Consumer Research
- Coolhunting
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Distributional Channel Audits
- Internet Strategic Intelligence
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Sales Forecasting
- Segmentation Research
- Store Audit
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
- Viral Marketing Research
Research Methods
- CAPI
- CATI
- CAWI
- Desk Research
- Ethnography
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- Online Focus Groups
- PAPI
- Recruiting
Sample studies, research reports
