|
|
This agency has not been rated yet
0 out of
5 based on
0 ratings.
|
Details
Contact Person:
Mr. Pedro Miguel
E-mail:
Send RFQ
Address:777 West Yan'an Road
Suite 1901-1902
City:Shanghai
Postal Code:
200050
Country:
China
|
Phone:+86 21 51871198
Fax:+86 21 31350133
Standards:
Memberships:
Number of employees:
14
Number of interviewers:
60
Founded in:
2005
Language of communication:
English
|
Description
Psyma Business Research China is a Sino-German JV dedicated to customized ad hoc market research. The Shanghai and Beijing based team is made up of highly specialized local and foreign experts. With an extensive insight into China’s industries and business environment, Psyma Business Research China provides professional services for a successful approach to the Chinese market. We cover qualitative (focus groups, in-depth interviews) and quantitative (F2F, CATI, and online)
Research conducted in
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Diversified Financials
- Energy
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Materials
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Real Estate
- Retailing
- Semiconductors & Semiconductor Equipment
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Concept Testing
- Consumer Research
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Distributional Channel Audits
- Internet Strategic Intelligence
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Sales Forecasting
- Segmentation Research
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
Research Methods
- CAPI
- CATI
- CAWI
- Desk Research
- Ethnography
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- Online Focus Groups
- PAPI
- Recruiting
Sample studies, research reports