Smart Outcomes Limited

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Profile last updated:8/9/2010 9:42:40 PM

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Details
Contact Person: Mr. Makarius Morara
E-mail: Send RFQ
Address:P O Box 6666 City Square
City:Nairobi
Postal Code: 00200
Country: Kenya
Phone:+254202711208
Fax:+254202711208
Standards:ISO
Memberships: ESOMAR
Number of employees: 21
Number of interviewers: Over 500 spread throughout the region
Founded in: 2005
Language of communication: English Kiswahili, French
Description
SOL is a professional full-service research agency established on the main fundamentals of good research namely, quality, accuracy and integrity.

Founded in 2005, Smart Outcomes has grown from a company with roots in ad hoc research services concentrated mainly in East Africa to an international consulting company serving many sectors and disciplines including but not limited to:

Ad hoc research - Polling, Marketing, Social and Audience research.
Political Consulting - Strategy, research, communications.
Public Affairs Consulting - Media relations, issue research, strategic communications.
Research conducted in
  • Angola
  • Benin
  • Botswana
  • Burundi
  • Cameroon
  • Congo
  • Eritrea
  • Ethiopia
  • Kenya
  • Malawi
  • Mozambique
  • Rwanda
  • Somalia
  • South Africa
  • Sudan
  • Swaziland
  • Tanzania
  • Uganda
  • Zambia
  • Zimbabwe
  • Africa
Offered Services
  • Analysis
  • Consulting
  • Fieldwork
Market sectors
  • Automobiles and Components
  • Banks
  • Capital Goods
  • Commercial Services & Supplies
  • Consumer Durables and Apparel
  • Consumer Services
  • Diversified Financials
  • Energy
  • Food & Staples Retailing
  • Food, Beverage & Tobacco
  • Health Care Equipment & Services
  • Household & Personal Products
  • Insurance
  • Materials
  • Media
  • Pharmaceuticals, Biotechnology & Life Sciences
  • Real Estate
  • Retailing
  • Semiconductors & Semiconductor Equipment
  • Software & Services
  • Technology Hardware & Equipment
  • Telecommunication Services
  • Transportation
  • Utilities
Research Types
  • Advertising Research
  • Brand Equity Research
  • Brand Name Testing
  • Business-to-business
  • Buyer Decision Processes Research
  • Children / Youth's Research
  • Concept Testing
  • Consumer Research
  • Coolhunting
  • Copy Testing
  • Customer Satisfaction Studies
  • Distributional Channel Audits
  • New Product Development
  • Positioning Research
  • Sales Forecasting
  • Segmentation Research
  • Store Audit
  • Test Marketing
  • Tracking Studies
  • Usage & Attitude Studies
  • Viral Marketing Research
Research Methods
  • CAPI
  • Desk Research
  • Focus Groups
  • In-depth Interviews
  • Mystery Shopping
  • Online Focus Groups
  • Recruiting
Sample studies, research reports