Details
Contact Person:
Ms. Jackie Kwan
E-mail:
Send RFQ
Address:9/F Leighton Centre, 77 Leighton Road,
Causeway Bay
City:Hong Kong
Postal Code:
Country:
Hong Kong
|
Phone:+852 2881 5388
Fax:+852 2881 5918
Standards:ESOMAR
Memberships:
ESOMAR
Number of employees:
>200
Number of interviewers:
~300
Founded in:
1990
Language of communication:
English Chinese
|
Description
Synovate is the member of Aegis Group. Aegis Group plc is the global media communications and market research group employing approximately 8,000 staff in over 60 countries. Head-quartered in London and listed on the London Stock Exchange (AGS.L), the Group is structured around two core business areas: Aegis Media, which includes Carat, Vizeum, MMA and Posterscope and a range of communications businesses; and Synovate, which is a leading global market research company.
Synovate employs 6,000 employees and covers over 60 countries in the globe. The Hong Kong office employs in excess of 230 people with approximately 130 executive researchers. In 2008, Synovate Hong Kong conducted 258,993 interviews, 355 focus groups and 458 in-depth.
Research conducted in
- Africa
- Central America
- Central Europe
- East Europe
- Far East
- Middle East
- North America
- North Europe
- Oceania
- South America
- South East Europe
- South Europe
- West Europe
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Diversified Financials
- Energy
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Materials
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Real Estate
- Retailing
- Semiconductors & Semiconductor Equipment
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Concept Testing
- Consumer Research
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Distributional Channel Audits
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Segmentation Research
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
- Viral Marketing Research
Research Methods
- CAPI
- CATI
- Desk Research
- Ethnography
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- Online Focus Groups
- Recruiting
Sample studies, research reports
