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Details
Contact Person:
Mr. Roman Shalimov
E-mail:
Send RFQ
Address:1 Kvesisskaya str., 18, trade center bld.
City:Moscow
Postal Code:
127220
Country:
Russia
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Phone:+7 499 759 33 20
Fax:+7 499 759 33 20
Standards:ICC / ESOMAR, ADM, AIMRI
Memberships:
ESOMAR, AIMRI
Number of employees:
15
Number of interviewers:
60
Founded in:
2000
Language of communication:
English German Russian
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Description
Tochka Rosta / QRS combines expertise in consumer&sensory testing of an independent research agency Tochka Rosta with the whole experience of top-50 US research agency Q Research Solutions.
Our services:
- Sensory and consumer testing
- U&A studies
- Customer Satisfaction Studies (web CATI's and CAPI's)
- Advertising Testing
- B2B Research / Interviews with experts
- Research for the whole Russian market and also in all of the CIS-Countries
We work for well-known manufacturers and service providers in the field of the following business activities:
- Foodstuffs and luxury food
- Beverages
- Clothes
- Cosmetics
- Home appliances
-Trade and services
- Publishing
- IT
Since 2000 we have provided our clients with reliable solutions to make proper marketing decisions. Our methodologies embrace all the classical methods (qualitative and quantitative methods, including hall-tests, focus-groups and in-depth interviews) and innovative original approaches, which take into account the peculiarties of Russian business. Our agency has a large staff of competent interviewers that allows carrying out full-scale research of both Russian and CIS/GUS markets.
We take a disciplined approach to our work, based on scientific standards and best practices.
Tochka Rosta / QRS operates in strict compliance with the ESOMAR International Code of Marketing and Social Research Practice, and observes all recognized principles of impartiality and confidentiality.
We are a member of:
- Gildia Marketologov (Russian Guild of Marketeers)
- ESOMAR
Research conducted in
Offered Services
Market sectors
- Automobiles and Components
- Banks
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Materials
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Real Estate
- Retailing
- Telecommunication Services
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Concept Testing
- Consumer Research
- Copy Testing
- Customer Satisfaction Studies
- Internet Strategic Intelligence
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Segmentation Research
- Tracking Studies
- Usage & Attitude Studies
Research Methods
- CAPI
- Ethnography
- Focus Groups
- In-depth Interviews
- Online
- Online Focus Groups
- PAPI
- Recruiting
Sample studies, research reports