Vitosha Research

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Profile last updated:9/18/2008 5:02:22 AM

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Details
Contact Person: Mr. Alexander Stoyanov
E-mail: Send RFQ
Address:5, Alexander Zhendov Str.
City:Sofia
Postal Code: 1113
Country: Bulgaria
Phone:+359-2-817-48-48
Fax:+359-2-971-22-33
Standards:
Memberships: ESOMAR
Number of employees: 8
Number of interviewers: 400
Founded in: 2000
Language of communication: English French Bulgarian
Description
Vitosha Research (VR) is an independent marketing, political and social research agency.
Since conducting the first independent pre-election and post-election surveys in 1990, Vitosha Research has built up a reputation of providing accurate, in-time, high quality research services in line with international standards.
VR has a record of achievements in diverse settings covering a wide range of research fields: market, media and audience research, social policy, social assessment studies, political attitudes, and others. Vitosha Research now specializes in ad-hoc marketing, social, and public opinion research, social assessment studies and consultancy services. VR prides itself of employing a creative and versatile approach as an essential for producing quality results. Our research skills and methods are appropriate to a wide range of subjects and are adaptable in response to diverse cases and users. VR experts have prepared more than 100 analytical reports and papers ever since 1994 year.
Vitosha Research has conducted more than 350 quantitative national and regional surveys (marketing, business, social, political and public opinion research) and more than 200 qualitative studies. The basic survey methods employed include face-to-face interviews, in-depth interviews, focus group discussions, field observations, telephone interviews, desk research, product tests, etc.
Research conducted in
  • Afghanistan
  • Albania
  • Armenia
  • Azerbaijan
  • Bosnia and Herzegovina
  • Bulgaria
  • Croatia
  • Georgia
  • Kyrgyzstan
  • Macedonia
  • Romania
  • Serbia
  • Slovenia
Offered Services
  • Analysis
  • Consulting
  • Fieldwork
Market sectors
  • Automobiles and Components
  • Banks
  • Commercial Services & Supplies
  • Consumer Services
  • Energy
  • Food & Staples Retailing
  • Food, Beverage & Tobacco
  • Household & Personal Products
  • Insurance
  • Materials
  • Media
  • Pharmaceuticals, Biotechnology & Life Sciences
  • Real Estate
  • Retailing
  • Software & Services
  • Telecommunication Services
Research Types
  • Advertising Research
  • Brand Equity Research
  • Brand Name Testing
  • Business-to-business
  • Buyer Decision Processes Research
  • Children / Youth's Research
  • Concept Testing
  • Consumer Research
  • Customer Satisfaction Studies
  • Demand Estimation
  • Internet Strategic Intelligence
  • Marketing Effectiveness and Analytics
  • New Product Development
  • Positioning Research
  • Price Elasticity Testing
  • Segmentation Research
  • Test Marketing
  • Tracking Studies
  • Usage & Attitude Studies
Research Methods
  • CATI
  • Desk Research
  • Focus Groups
  • In-depth Interviews
  • Mystery Shopping
  • PAPI
  • Recruiting
Sample studies, research reports