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Details
Contact Person:
Mr. Barry Tse
E-mail:
Send RFQ
Address:14th Floor, Lockhart Centre
301-307 Lockhart Road
City:Hong Kong
Postal Code:
Country:
Hong Kong
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Phone:+852 2802 9660
Fax:+852 2802 9933
Standards:
Memberships:
ESOMAR
Number of employees:
150
Number of interviewers:
Founded in:
2000
Language of communication:
English Chinese
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Description
"Trans-cultural Intelligence" is what we provide.
WisdomAsia - Rising Sun is a young and dynamic full-service agency established in 2000. Employing over 150 full-time staffs across offices in Shanghai, Beijing, Guangzhou, and Hongkong, the company provides the best of both worlds: local fieldwork with international research professionals without the price-tag of global agencies.
Conducting research studies all over China covering from key cities to rural villages, WisdomAsia Rising Sun is now one of the major research forces in China, rivaling and surpassing major domestic as well as international players in its quality and innovation, while remaining flexible and cost-efficient with a down-to-earth work-style.
WisdomAsia established its Hong Kong presence at the end of 2006, providing the best focus group facility one can find in Hong Kong and managed by the top notch qualitative fieldwork professionals. Heading the Hong Kong operation is veteran research professionals with 15 years of experience in the region.
Research conducted in
- China
- Hong Kong
- Singapore
- Taiwan
Offered Services
- Analysis
- Consulting
- Fieldwork
Market sectors
- Automobiles and Components
- Banks
- Capital Goods
- Commercial Services & Supplies
- Consumer Durables and Apparel
- Consumer Services
- Diversified Financials
- Energy
- Food & Staples Retailing
- Food, Beverage & Tobacco
- Health Care Equipment & Services
- Household & Personal Products
- Insurance
- Materials
- Media
- Pharmaceuticals, Biotechnology & Life Sciences
- Real Estate
- Retailing
- Semiconductors & Semiconductor Equipment
- Software & Services
- Technology Hardware & Equipment
- Telecommunication Services
- Transportation
- Utilities
Research Types
- Advertising Research
- Brand Equity Research
- Brand Name Testing
- Business-to-business
- Buyer Decision Processes Research
- Children / Youth's Research
- Commercial Eye Tracking Research
- Concept Testing
- Consumer Research
- Coolhunting
- Copy Testing
- Customer Satisfaction Studies
- Demand Estimation
- Marketing Effectiveness and Analytics
- New Product Development
- Positioning Research
- Price Elasticity Testing
- Sales Forecasting
- Segmentation Research
- Semiotics
- Test Marketing
- Tracking Studies
- Usage & Attitude Studies
Research Methods
- CAPI
- CATI
- CAWI
- Desk Research
- Ethnography
- Focus Groups
- In-depth Interviews
- Mail
- Mystery Shopping
- Online
- Online Focus Groups
- PAPI
- Recruiting
- Video-streaming FGDs
Sample studies, research reports
